2022

Pay Attention To These 4 B2B Customer Feedback Warning Lights

Blog

B2B customer satisfaction feedback data can help you identify problems and address them before they negatively affect your organization. However, you need to know what the warning lights look like. If you see any of these four signs of trouble in your B2B customer feedback, it's time to respond. Customers Are Leaving Without Complaining An unexplained drop in overall feedback is worrisome, especially if it accompanies a decline in business. The likeliest explanation is your B2B customers are so dissatisfied they're not even trying to complain.

7 April 2022

Should You Hire A Technical Writing Consultant For Your Niche Business?

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If you have been deliberating on doubling down on your business's online marketing efforts, you could be contemplating hiring digital writing services to bolster your web content. But while digital content is crucial in current times, you should know that running a niche business means you need specialized content to reach your niche market. That being said, rather than simply hiring content writers to churn out copy for your website, you should consider enlisting the services of a technical writing consultant.

23 February 2022